Tag: marcomm
Romanian IQads and SMARK launched service packages for marcomm agencies and companies
Romanian IQads and Smark launched, starting this month, packages of services for marcomm agencies and companies. The Romanian specialized publishing platforms are offering packages covering 4 areas: announcing agencies’ newest […]
New York Festivals 2015 – an inside view from Michael O’Rourke
New York Festivals recently introduced a newly designed trophy, updates implement in 2015 competition and changes based on internal research and jury feedback. Michael O’Rourke, President of New York Festivals, gave […]
IAA Young Professionals launched “Visiting the agencies” project
IAA Young Professionals launched a new project, “Visiting the agencies”, made specially for its members and that brings closer marcomm young people, hired or not, and advertising agencies and their […]
Ogilvy PR Romania gives members of its team new responsibilities
Romanian Ogilvy Public Relations promoted 2 people from its team, Claudiei Mihalaşcu, that assumed the responsabilities of PR Director & Coordinator of Digital Influence 360 team, and Oana Stanoevici, Senior […]
$1.7bn social network ad spending in US in 2010
According to a study published by eMarketer, 6.7% of all US online ad spending to go toward social networks this year, meaning around $1.7bn . Social network advertising is getting […]
Innovative marketing for green tourism contest, at Golden Drum
Slovenian Tourist Board, Bank of Tourism Potentials in Slovenia and University of Primorska – Faculty for Tourism Studies and Faculty of Management organize together the workshop “Innovative Marketing for Green […]
Magpie, for sale
Magpie, the first service to offer in-stream ads on Twitter, is up for sale, according to TechCrunch Europe. Magpie claims to be Europe’s number one Twitter advertising network with a […]
Financial crisis brought more commercials on Romanian TV stations in 2010
The commercial TV stations registered an increased of 27% in advertising volumes, although the budgets were, this year, smaller than in the previous year, according to Adevarul and Paginademedia.ro. According […]
iLeo Romania, for the 1st time listed in Creative Zone
The Romanian interactive agency iLeo, part of Leo Burnett Group Romania, was listed for the 1st time in Creative Zone magazine, with an expandable banner for Head&Shoulders. According to a […]
TBWA Bucharest, about the pitch for Romania’s tourism brand
According to a press release, TBWA Bucharest was involved in all the pitch process that aimed to chose a company to create the Romanian tourism brand. The consortium the agency […]