Tag: market
ROADS: Romanian online ad market in 2016 grew 22%, to €41M
The most recent edition of ROADS (Romanian Online Advertising Study), made by IAB Bucharest and PwC Romania, shows the total reported value of the Romanian online ad market for 2016 […]
MFB17: Romanian media market to post a 10% increase in 2017
Romanian Initiative launched its annual report Media Fact Book, which estimates the media market will post, by the end of 2017, a similar growth compared to last year, of 10%. The […]
Romanian E-Commerce Market Size at the end of 2016: €1.8BN
€According to the main Romanian e-commerce market players and GPeC, the value of the Romanian e-commerce market exceeded €1.8BN in 2016, up 30% compared to previous year (€1.4BN). On average, Romanians […]
Virgin Radio launched in Romania, replacing Radio21
International radio brand Virgin Radio entered Romanian market through a partnership with French media company ‘Lagardere Active Radio International’, which already operates radio stations in Romania. In Romania, Virgin Radio […]
Initiative: Romanian media market, up 10% in 2016, 4% more then previously estimated
Romanian media market grew up by 10% in 2016 compared to the previous year, to €366M, according to revised data from Media Fact Book, report made by Initiative. The […]
BDR Associates supports the development of the comm market in Moldova
BDR Associates-Communication Group obtains, for the 10th year in a row, the consultancy and assistance in strategic communication contract for the EU Delegation in the Republic of Moldova, thus reconfirming […]
Media Fact Book – at the 20th edition, announces increases of 6% for Romanian media market in 2015 and 2016
Romanian media market posted, last year, the biggest increase after the economical crisis, 6%, a percentage to be maintained also this year, according to the Media Fact Book, an annual […]
Phoenix Media launches SETI, the first measurement and planning tool in digital OOH
Phoenix Media, the leader of the outdoor digital market, continues it series of innovation in terms of OOH and launches the first planning programmatic app. SETI (Integrated Traffic Extended System). […]
Project Agora expands in Hungary, starting September
Project Agora launched in Hungary, with six of the leading Hungarian digital media players – RTL Hungary, Adaptive Media, Ads Interactive,Habostorta, Nosalty.hu and Russmedia – announcing their intent to launch Project […]
Jeremy Hine: “The leaders’ own passion and enthusiasm for the business should cascade right down through the organization”
AdH: How important do you think that still are the trainings in today’s advertising world? (Do you still send people to festivals such as Cannes, Portoroz, etc, Do you offer […]