Tag: McCann Romania
Arctic’s Forgotten campaign promotes a sustainable attitude towards clothes
Romanian home appliances market leader Arctic launched „Forgotten” campaign in Romania, aiming to encourage consumers to have a sustainable approach towards clothes. Arctic’s campaign is intended to inspire Romanians to […]
McCann transforms its social media pages into a TV station
McCann Romania launched McCann TV, an unconventional TV station that will transmit news and interviews with local and international personalities – entrepreneurs, artists, influencers, managers, CEOs, directors, advertising, media and […]
Red Cross and McCann Romania use TV microphones to raise awareness over the need of blood for transfusions
To raise awareness over the acute lack of blood for transfusions in Romania and to turn the subject of blood donations into a permanent presence on small screens, Romanian Red […]
“Bihor Couture” – launched by Beau Monde magazine and McCann Romania
Cultural Appropriation = the act of taking or using things from a culture that is not your own, without showing that you understand or respect this culture (Cambridge Dictionary) Big […]
Romania at Eurobest 2017: McCann Romania, shortlisted 7 times
McCann Romania is the only Romanian advertising agency that managed to make it on the shortlists of this year’s Eurobest festival, which is undergoing right now in London. The campaign […]
McCann Romania and Kandia’s ROM launched a RomBot
McCann Romania and Kandia’s Rom candy bar launched together a crowd-sourced chatbot which gathered millions of lines of input from Romanians in its aim to be an unofficial ambassador for […]
Post-Cannes: McCann Romania – 28 awards at Cannes Lions in 6 consecutive years
McCann Worldgroup Romania won awards in Cannes for the 6th year in the row and remains the most awarded agency from Romania at the international creativity festival. This year, the agency […]
KFC Romania supports education, makes its Wi-Fi free for correct answers
To help the education system in Romania right before the Baccalaureate exam, KFC Romania and MRM//McCann Romania launched Wi-Fi Test campaign, donating 5700 MP of free internet for preparing young […]
Romanian NGO and McCann Romania fight cancer with “Pin the Ribbon”
MRM Romania, McCann Bucharest, UM Romania and McCann PR, together with Renasterea Foundation – NGO that launched in Romania, in 2001, the prevention program against breast cancer, launched “Pin the Ribbon” campaign, […]
Cif continues to clean Romania in 2015, together with McCann and MRM
Together with MRM Romania and McCann Bucharest, Cif (Unilever brand) started, last year, a campaign aiming to clean the streets of aggressive language and images susceptible to influence in a negative […]