Tag: measurement
Romanian Twitter influence, studied by PeerIndex and Apropo.ro
PeerIndex.com, British based service that measures users influence in social media, is launching together with Apropo.ro, Romanian general interest news portal, an analysis tool to measure Romanian Twitter influence. The […]
Gemius to measure online audiences in Moldavia
Gemius, EMEA online internet research leader, was appointed by BATI (Moldavian Bureau of Audit for Audience and Internet) to make the official audit of Moldavian web audience. The introduction of […]
Romanian ABC to change name in 2012
Romanian Bureau for Circulation Audit (BRAT) will change its name in 2012, aiming that the new name to include the entire activity of the institution – circulation audit, National Study […]
comScore makes AdEffx Campaign Essentials available in Canada
comScore, a leader in measuring the digital world, announced it made available AdEffx Campaign Essentials in Canada. This is a campaign audience validation tool used by digital marketers, agencies and […]
comScore to measure internet audience in Czech Republic
comScore, company specialized in measuring digital world, won a three-year contract from Czech Association for Internet Advertising (SPIR) to be the official source of record for Internet Audience Measurement for […]
comScore will measure the online video landscape with Video Metrix 2.0
comScore launched Video Metrix 2.0, a new service that offers several enhancements such as reporting of online video ad impressions. The service can filter video viewing activity between ads and […]
SATI, chosen by the big Romanian media groups
According to a press release dated Monday, “the media groups and companies Gazeta Online, Intact Media Grup, Internet Corp, MediaPRO Interactiv, ProTV SA and Realitatea-Caţavencu announce that they agreed, on […]