Tag: media
Orange reconfirms Initiative as its media agency in Romania
Initiative, media agency part of Lowe Group, continues to manage the media activity for Orange in Romania, from strategy to research, planning and buying, after winning the latest pitch, organized […]
Starcom and Channel 4 highlight unique personal experiences around ethnicity and age in final instalment of Brave Stories series
Media agency Starcom and Channel 4 have collaborated to produce a six-part short film series titled Brave Stories. First launched in September 2021, the series encourages people who identify as […]
Passendo partners with leading media company, audienzz, to revolutionize its ad offer in a portfolio of over 70 premium newsletters
Award-winning email ad server and SSP, Passendo, has partnered with audienzz, a leading media company based in Zürich, Switzerland, to launch a newsletter advertising network with the widest reach in […]
New Streaming & VOD Startups to Watch
As streaming continues to overtake cable TV in popularity, more and more streaming startups are hitting the airwaves. Focusing on certain niches of streaming content and audience demographics rather than […]
Universal Music Group for Brands launched UMusic Media Network
Universal Music Group for Brands (UMGB), the global partnerships division of Universal Music Group (UMG), the world leader in music-based entertainment, today announced the public launch of the UMusic Media […]
Allegra Stratton joins Bloomberg News as UK Contributing Editor
Bloomberg News announced the appointment of Allegra Stratton as UK Contributing Editor. As part of her role, Stratton will write Bloomberg UK’s daily newsletter The Readout, providing expert analysis of […]
Shutterstock acquired Splash News, international lead entertainment news network
Shutterstock, the leading global creative platform for transformative brands and media companies, today announced the acquisition of Splash News, one of the world’s leading entertainment news networks for newsrooms and […]
BuzzFeed UK and HuffPost UK to join Ozone Project
The Ozone Project – the UK’s leading digital advertising platform built for brands by publishers – announces BuzzFeed UK and HuffPost UK as the latest premium partners to join the […]
Starcom appointed as UK performance marketing agency for investment company abrdn
Starcom, part of Publicis Media, has won the UK & EMEA digital assignment for global investment company, abrdn, as part of a competitive pitch. The assignment will be led from […]
ING Romania selected iProspect to handle its media account
ING Bank in Romania consolidated its media buying to marketing communications agency group dentsu Romania’s media agency iProspect. Following a competitive pitch, ING will now work with iProspect in Romania. […]