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Wilkinson Sword Intuition gets real with hairy truths, in its bold rebrand by Pablo

M.O.B.A. Network unveils M.O.B.A. Forge, innovation hub to accelerate growth

Hesburger works with Romanian Oxygen to increase its visibility in Romania and Bulgaria

Oxygen launches Oxygen Media, a new specialized media planning & buying agency

Win Advisors consolidates the team with Alexandru Ion (Operations Manager) and announces the company’s expansion in CEE and SEE

Pernod Ricard expands its partnership with Mediascope, focusing on innovation and experiential creativity in 2025

Wilkinson Sword Intuition gets real with hairy truths, in its bold rebrand by Pablo

M.O.B.A. Network unveils M.O.B.A. Forge, innovation hub to accelerate growth

Hesburger works with Romanian Oxygen to increase its visibility in Romania and Bulgaria

Oxygen launches Oxygen Media, a new specialized media planning & buying agency

Win Advisors consolidates the team with Alexandru Ion (Operations Manager) and announces the company’s expansion in CEE and SEE

Pernod Ricard expands its partnership with Mediascope, focusing on innovation and experiential creativity in 2025

Tag: Media Fact Book

Media Fact Book by Initiative Romania: Romanian media market – €778M in 2024

Romania’s media market will end 2024 on a stable growth trajectory, despite economic and geopolitical challenges, surpassing previous forecasts. Cyclical sports events such as UEFA Euro 2024 and the Paris […]

December 23, 2024December 26, 2024 Newsroom All News, Business, Digital & Media, Media

Media Fact Book 2024, Initiative: Romanian media market to reach a record value – 762M euro – by the end of 2024

Romanian media market had a stable upward trend in 2023, reaching an estimated net value of 701M euro, up +6.5% compared to 2022, due to favorable economic factors. Initiative Romania’s […]

June 18, 2024June 18, 2024 Newsroom All News, Business, Marketing, Studies

Initiative’s Media Fact Book 2023: Romanian media market to reach EUR683M by end of the year

Maintaining an upward trend, but with a slower growth rate, the Romanian media market aligned with macro economic changes and reached an estimated net value of EUR 657 million by […]

July 4, 2023July 30, 2023 Newsroom Business, Digital & Media, Media, OOH / DOOH

Romania, Media Fact Book 2022: The local media market reaches Euro 642M in 2022

From a global perspective, the media advertising revenues grew by 7% in 2022  to an estimated 795 billion USD and are expected to continue the advance in a slower pace […]

December 16, 2022December 16, 2022 Cristina Blanaru All News, Business, Digital & Media, Media, OOH / DOOH, Studies

Romanian media market to reach €540M

Romanian media agency Initiative launched an update of its yearly report Media Fact Book 2021, predicting the Romanian media market will reach to €540M by the end of the year, […]

December 16, 2021December 16, 2021 Newsroom Business, Digital & Media, Studies

Media Fact Book update: Romanian media market, down 2,7% in 2020, 4% growth expected in 2021

Initiative Romania updated its Media Fact Book, estimating the Romanian media market decreased 2.7% in 2020, to Euro 467M and expects a comeback of 4% in 2021, to Euro 485M, […]

January 19, 2021January 19, 2021 Newsroom Business, Creativity, Digital & Media, Studies

Initiative Romania released an update of its Media Fact Book

Initiative Romania estimates the local media market grew 7% in 2019 and will continue to grow, with an estimated 5.5% in 2020, according to the updated data of the Media […]

January 21, 2020 Cristina Blanaru Business, Creativity, Studies

Initiative’s Media Fact Book: Romanian media market to go up 13% in 2018

In an updated version of its Media Fact Book report, Initiative Romania estimates Romanian media market went up 11% this year and will grow 13% in 2018. The new prognosis […]

December 7, 2017 Cristina Blanaru Ads, Creativity, Studies

MFB17: Romanian media market to post a 10% increase in 2017

Romanian Initiative launched its annual report Media Fact Book, which estimates the media market will post, by the end of 2017, a similar growth compared to last year, of 10%. The […]

June 7, 2017October 25, 2017 Cristina Blanaru Business, Consumption Habits, Creativity, Digital & Media, Marketing, Media, Mobile, OOH / DOOH, Studies

Initiative: Romanian media market, up 10% in 2016, 4% more then previously estimated

  Romanian media market grew up by 10% in 2016 compared to the previous year, to €366M, according to revised data from Media Fact Book, report made by Initiative. The […]

December 9, 2016 Cristina Blanaru Creativity, Marketing, Media, Studies

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