Tag: mediaTrust
Romanian media gave extensive attention to Eurovision 2013
The 58th edition of the European song contest Eurovision has been extensively debated in the media and has generated many controversies, according to a mediaTrust report that presents the musical event’s visibility […]
Gigi Becali and Andreea Marin return to first places among most publicized celebrities in Romanian print media
Stinging statements, gossips, relationships, divorces are only some of the most popular topics in the media, to have propelled their protagonists onto the first places in the top of the […]
mediaTRUST: Romanian tourism visibility in advertising in the first four months of 2013
Tourism visibility in advertising has recorded a positive evolution in terms of number of advertisements displayed by the media, according to a mediaTrust analysis. During the period January 1 – […]
Realitatea TV, back on the first place among the top most frequently quoted media sources
Realitatea TV, Hotnews.ro and Antena 3 are among the media sources most frequently quoted in the written press, according to mediaTRUST. The study was conducted based on 509 materials referring […]
mediaTrust: European Drinks, Procter&Gamble and Reckitt Benckiser – most active advertisers in Romania in March
European Drinks, Procter&Gamble and Reckitt Benckiser are the advertisers with the biggest visibility in the media, in March, according to mediaTRUST, one of the leading providers of monitoring services. In […]
mediaTrust monitoring: Adriana Bahmuteanu and Victor Piturca – most publicized celebrities in the print media
Adriana Bahmuteanu, Loredana Groza and Anamaria Prodan are the female celebrities most publicized in the print media, during the interval March 15 – April 14, according to a mediaTRUST report. In the […]
Penny Market, Lidl and Carrefour – retailers that invested the most in advertising in Romania in Q1
A MediaTrust study quoted by Retail-FMCG.ro shows that, on Romanian market, Penny Market, Lidl and Carrefour are the retailers with the highest volumes of advertising in Q1 . This way, Penny […]
Black Friday – most promoted event between 19-25 November
Black Friday, the day during which Romanian retailers announced discounts that went up to 90%, is an event Romania imported from US and represents the opening of discount holidays season. […]
Study: Romanian politicians like being on TV
Romanian politicians Aurelian Pavelescu, Dan Diaconescu, Mihail Neamtu and Corneliu Vadim Tudor are the political leaders most present on TV in September, according to a media TRUST monitoring report covering […]
mediaTRUST Romania launched a new platform for media monitoring and analysis
mediaTRUST Romania, part of Institute of Media Monitoring (IMM) Poland, offers its clients, starting December 1st, a new and modern monitoring and evaluation instrument for press coverage in Romania. The […]