Tag: mobile
Bidease and Anzu Partnership Brings Mobile In-Game Advertising to More Brands
Bidease, a fully-transparent demand side platform for mobile marketers, has announced a strategic partnership with the world’s most advanced in-game advertising platform Anzu.io. This partnership will allow Bidease to scale […]
Deloitte CMO Survey: Almost 1/2 of companies’ marketing budgets, redirected to SoMe and mobile during COVID-19 pandemic
During the COVID-19 pandemic, companies redirected almost half of the marketing budgets (46%) towards social media and mobile activities, according to the latest edition of Deloitte Chief Marketing Officer (CMO) […]
Cisco Annual Internet Report: 5G to support over 10% of global mobile connections by 2023
According to the new Cisco Annual Internet Report, 5G will support more than 10% of the world’s mobile connections by 2023. The average 5G speed will be 575 megabits per […]
OTP Bank Romania launches Mobile Payments, the complete mobile payment service
OTP Bank Romania offers complete “Mobile Payments” services for individual customers, holders of Mastercard cards. Mobile Payments services allow payment with mobile phones or other compatible mobile terminals, which use […]
Impact Expands its Mobile Partnership Capabilities to Drive High-Value User Acquisition
Impact, the global leader in Partnership Automation, today announced an expansion of Impact’s Partnership Cloud™, to help mobile marketers drive high-value app installs, prevent fraud, and manage all their partnerships […]
IAB study: Romanian online advertising on the rise again: 22 % in 2018 versus 2017
2018 was one of the best years for the online advertising in Romania, which posted a growth of 22% compared to the previous year, to RON 271,8 million, a first […]
ADEX: European digital advertising market exceeds €55bn in 2018
IAB Europe, the leading European-level industry association for the digital advertising ecosystem, announced at its annual Interact conference today in Warsaw that digital advertising grew 13.9 percent in 2018 to […]
WARC Global Advertising Trends: Mobile adspend is set to top TV across key markets this year
Data from WARC’s 12 key markets — Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Russia, UK, US — which between them account for three-quarters of global adspend, and […]
AdFaber brings Technovation to Romania, targets girls and adolescents aged 10-18
Technovation is the most important tech competition that runs worldwide and targets exclusively girls aged 10-18 years old from all over the Globe. It offers the participants the opportunity to learn […]
Mastercard partnered to introduce Pago invoice payment app on Romanian market
Mastercard supports the development on Romanian market for Pago, the only app that allows the payment of all monthly invoices, with any type of card, from one account. The app […]