Tag: mobiles
WARC Global Advertising Trends: Brand investment in e-sports to rise to $844m in 2020, new audiences – hard to woo during lockdown
Global advertising spend on e-sports is expected to rise again this year despite global recession – and is forecast to top $1bn in 2022 – largely driven by the desirable […]
EY Study: Romanians use mobiles everywhere, check them tens of times a day
According to “Mobile devices’ usage” study released by EY for Romanian market, 62% Romanian smartphone users are using this mobile device from 2 to 6 hours a day and two thirds […]
ComScore: 1 in 7 Europeans owning smartphones use it for online purchases
European mobile retail audience grew by 43% over the past year, with 20% of smartphone users accessing online retail sites and apps using their device. Moreover, 1 in 7 European […]
Bitdefender study: Children Use Android as Young as 5
Parents buy smartphones for their toddlers when they are as young as 5 years old, boosting the risk that malware infections and SMS fraud will increasingly target users who are […]
Vodafone Romania relaunched its Digital Library with 500+ books and audio-books for mobile generation
Vodafone Romania relaunched its Digital Library, that includes 500+ books and audio-books for the mobile generation. The relaunch was made during a special event, that had Romanian writer Mircea Cartarescu […]
GfK Temax: Smartphones and tablets, still on Romanians buying list
Smartphones and tablets continue to be on Romanians buying lists, according to GfK Temax study, that shows an overall descendant trend on the Romanian long usage goods market, with Q2 2012 […]
comScore puts Mobile Future in Focus
comScore released 2012 Mobile Future in Focus, annual report examining mobile and connected device landscape, through an exploration of key trends driving smartphone adoption growth, mobile media usage in categories […]
GfK: Smartphone demand, bigger than ever in Europe
Mobile phones demand grew again in Europe in 2011, mostly as a consequence of increased popularity for smartphones. According to GfK, last year were sold 3.2% more mobiles than in […]