Tag: newspapers
Estadão shows readers how much corruption costs the Brazilian people
O Estadão de São Paulo, one of Brazil’s most-read newspapers, and its creative agency, FCB Brasil, launched an interactive digital platform, The Corruption Converter. The Converter shows exactly how much corruption […]
Saatchi & Saatchi Hong Kong made an Instant Newspaper Recycler
The amount of wrapping paper used in Hong Kong during Chinese New Year results in the felling of approximately 1,600 trees and the burning of 170,000 litres of petrol. The height […]
Mediafax Group gives away iPads to its subscribers
Mediafax Group launched a subscription campaign, offering to each new subscriber an iPad as a gift. Scheduled to take place for 6 months, the campaign comes after less than a […]
Romanian ABC: Romanian newspapers – circulation down in 2nd trimester of 2012
Romanian newspapers posted, between April-June 2012, a decrease of circulation compared to the similar period of 2012, with the most sold titles during the period being tabloids, Click! (Adevarul Digital Media) […]
International Federation of Audit Bureaux of Circulations (IFABC) relaunched its website
International Federation of Audit Bureaux of Circulation (IFABC) relaunched its website this month, with the online page available at www.ifabc.org. The new version of the website – although it doesn’t […]
ZenithOptimedia: Global advertising investments continue to grow in 2011 and 2012
According to ZenithOptimedia’s predictions, Romanian market will be in decline in 2011, with a small rebound expected for the beginning of 2012. The decrease for 2011 is estimated to 4%, […]
BRAT: Euro 30m invested in Romanian print advertising in March
According to the latest results published by BRAT (Romanian ABC), print advertising attracted around Euro 30M in March 2011, 22% more than February. Out of those money, 38% represent promotion […]
WAZ Group will sell its businesses in Eastern Europe, including in Romania
Bodo Hombach, WAZ Group CEO, said, in an interview for Handelsblatt.com, that the company is going to sell the shares it owns in companies in Eastern Europe. He explained that […]
Daily monitoring for Romanian dailies, available from BRAT – Romanian ABC
Romanian Bureau for Circulation Audit (BRAT) offers the possibility to audit the daily circulation for dailies. In July 2010, the General Assembly of Circulation Audit Department from BRAT decided to […]
Romanian National Statistics Institute: 33 dailies and 143 magazines have “vanished” in 2009
Statistics from Romanian National Statistics Institute (INS) show that the number of Romanian daily titles shrinked, last year, by 33 and mention a decrease by 23.9% of the number of […]