Tag: Pepsico
Ruffles / PepsiCo resets relationships and male marketing in Mexico with ‘Unleash Your Flavor’
Ruffles’ new campaign, created by New Macho, the male marketing specialist division of BBD Perfect Storm, delivers on the brief to show men are their most attractive when they are […]
Friends\TBWA Bucharest to handle strategy and creative for PepsiCo’s Lay’s, Doritos, Star & Krax
Friends\TBWA Bucharest will handle the strategy and creative for PepsiCo’s Lay’s, Doritos, Star and Krax in Romania. The agency will sign some of the digital campaigns for the first 2 […]
Profero coordinates the digital communication for Mirinda, Lemon Lemon, Prigat, 7UP and Gatorade in Romania
Profero announces the winning for the pitch for the coordination of the digital communication of the brands Mirinda, Lemon Lemon, Prigat, 7UP and Gatorade in PepsiCo’s portfolio. The agency will […]
PepsiCo and Impact Hub Bucharest support innovative recycling solutions in the ReUse Hub programme
PepsiCo and Impact Hub Bucharest have launched the ReUse Hub programme, through which they invite start-ups in Romania to propose innovative recycling and waste management solutions. Entrepreneurs that come up […]
Tempo and Selftrust Academy launched Speakings
Mid November took place the first edition of Speakings, dedicated to the HR specialists in Romania. After a tight finale with improvised speeches after having just one minute to think […]
A new assortment of Mirinda, communicated with an ad campaign in Romania
Mirinda introduced on the Romanian market a new pear drink, a product completing the range of Mirinda soft drinks which also includes flavors like orange, lemon and grapes. During the […]
Calin Clej takes over as Marketing Director PepsiCo Greater Balkans Beverages & South Eastern Europe Franchise
PepsiCo announced a new change in its marketing team, with Calin Clej, previously Senior Manager Marketing, PepsiCo East Balkans Beverages & East Europe Carbonated Soft Drinks Platforms, promoted on the position […]
Alina Imbrea – appointed Marketing Director Snacks Greater Balkans at PepsiCo
PepsiCo operated changes in its marketing team for Snacks division and appointed Alina Imbrea, until now Senior Marketing Manager Snacks PepsiCo East Balkans, in the position of Marketing Director Snacks, […]
Passion for football, in center of Next 11 platform launched by Pepsi in Romania
Pepsi made a campaign that included online and offline activities in order to encourage young people to show their passion for football. The Facebook app – Next 11 – Pepsi awards passion […]
Cabral and Puya, duelling in a new Lay’s campaign
Cabral Ibacka and Dragos Gardescu (Puya) are duelling in the new campaign “Come to Lay’s Duel”, a campaign signed by Graffiti BBDO and in which was involved a number of […]