Tag: performance
Alfi research: Campaign performance and measurement, driving increased use of QR codes in DOOH advertising
New research from Alfi, an AI enterprise SaaS advertising platform, shows senior advertising executives are forecasting strong growth in the use of QR codes in Digital Out of Home (DOOH) […]
2Performant: Sales intermediated in Q3 – up by 64.2% in number and by 67.6% in value
2Performant, leader in affiliated marketing on Romanian market, posted important growth during Q3, intermediating via its platform circa 320.000 sales, up 64.2% compared to Q3 2020, with a total value […]
Adverty and mobile game developer Gold Town Games enter into strategic partnership
Leading in-game advertising specialist Adverty AB (publ) today announces a strategic partnership with Gold Town Games AB (GTG), which will enable the mobile game developer to offer Adverty’s seamless In-Play™ […]
Jazz and Rogalski Damaschin awarded at the „Valori de Romania 2017” Excellence Gala
In front of over 200 top managers in companies, entrepreneurs, culture people, sports men and investors, the Biz magazine team awarded, during the “Valori de Romania” (Values of Romania), 34 […]
Tennis star Simona Halep becomes ambassador for Mercedes-Benz Romania
Mercedes-Benz Romania announced recently closing a long-term partnership with Romanian tennis star Simona Halep. This agreement is yet another move that underlines the assumed involvement of Mercedes-Benz in promoting performance […]
“Coaching is growing as an effective tool to develop managers and executives in Romania”
Paul Renaud coaches with clients worldwide either in person or via video conference.His professional background includes 15 of the past 30 years working at senior levels with operations experience in […]
Biz magazine presented 2016’s most powerful 100 Romanian brands
The seventh edition of BrandRO, the top of the “100 most powerful Romanian brands”, event organized by Biz, presented yesterday, for the first time, the results of the study […]
A new performance marketing agency launched in Romania: Edge by 2Performant
2Performant Network S.A., owner of 2Parale affiliate platform, launched Edge, full service performance marketing agency that aims to manage, in its first year, media budgets of over Euro 3M. Edge is […]
Starcom MediaVest Group launched SMG Performance division in Romania
Starcom MediaVest Group launched a performance marketing division, SMG Performance, during an event where it also presented the first SMG Experience Map in Romania, a consumer journey research on smartphones. SMG […]
#ICEEfest 2015 – the agenda & 9 more days to go
This year’s edition of ICEEfest 2015 will start in nine days and the organizers are prepared: they compressed, in 2 days, over 60 hours of presentations and gathered together, in total, over 80 exerts who will […]