Tag: predictions
Zenith: Demand for new smartphones and 5G to fuel 4.5% annual growth in telecoms adspend to 2023
Zenith predicts that telecoms advertising will grow at an average rate of 4.5% a year to 2023 as its recovers from an 8.7% decline in 2020, according to Zenith’s Business […]
Colliers: 2021 is expected to be a year of recovery, but the pandemic will still have a great influence
2021 is expected to be a year of recovery, but many uncertainties remain, like those related to the vaccines’ ability to return everyday life back to normal or to potential […]
Grayling predictions: 5 main trends in marketing and communication in 2020
An international team within Grayling, made of specialists in communication, strategy and creative, identified the main 5 trends that will help brands, companies and organizations to differentiate themselves within marketing […]
Tigran Mirzoyan (Smarketa.com): 7 Future eCommerce SEO Strategy Predictions
Tigran Mirzoyan, CEO at Smarketa.com, is a marketing and creative content specialist with a primary focus on SEO, PPC and customer satisfaction for eCommerce business. Being a true humanist he […]
Colliers: Top 10 predictions for the Romanian real estate market in 2020
The Romanian real estate market is expected to continue displaying robust growth in 2020, but slower than record-setting paces seen in recent years, Colliers International consultants predict. With good potential […]
Profero specialists on changes in digital: 6 forces that will set brand transformation in motion in the 2020s
Consumer behavior and expectations in the digital era trigger dynamic changes when it comes to brand communication. If the 2010s saw the rise of digital models and tools able to […]
Appetite Creative’s predictions on 2019’s digital trends
As 2018 draws to a close, Jenny Stanley, Founder and CEO of Appetite Creative Solutions, gives her predictions of what lies ahead for the digital advertising industry in 2019. Google Marketing […]
Zenith: 65% of digital media to be programmatic in 2019
65% of all money spent on advertising in digital media in 2019 will be traded programmatically, according to Zenith’s Programmatic Marketing Forecasts. Advertisers will spend US$84bn programmatically next year, up […]
Posterscope published OOH Predictions for 2017
Posterscope made public its predictions related to OOH-s evolution during 2017. As a list, Posterscope’s predictions can be resumed as it follows: More details on Posterscope’s predictions are available here:
Zenith forecasts 75% of internet use will be mobile in 2017
Mobile devices will account for 75% of global internet use next year, according to Zenith’s new Mobile Advertising Forecasts. The mobile proportion of internet use has increased rapidly, from 40% […]