Tag: product
Lafarge Romania launched a campaign for its new formula Romcim cement
Lafarge Romania launches a new formula for its main packed cement, Romcim. The new formula is faster and simpler to apply, has better performances at low temperatures and a superior final […]
Ursus Breweries launches Ursus Cooler, a mix of beer and lemonade
Ursus Breweries launches Ursus Cooler, a new beer and lemonade mix. The product launch will be promoted with an integrated communication campaign that will include TV, online, print, outdoor, PR, […]
Propaganda Brand new created 1 Mai brand for Meda Prod
Propaganda Brand New, branding division of the Romanian advertising agency Propaganda, created the identity of the newest Meda Prood brand, the processed meat products 1 Mai. On a market that […]
“Look who’s saving!” – the new Bancpost campaign signed by Lowe&Partners
Lowe&Partners made the launch campaign for a new Bancpost product and, starting from product’s characteristics – Double Start deposit that offers double interest from the 1st month – , it […]
BBDO Group Romania signs a new campaign for Volksbank
BBDO Group Romania continues the strategy adopted in 2011, according to which Volksbank salutes people that rediscovered the simple joys in life. This time, a new campaign, taking place since […]
Mercury360 and Ciocco Latte focus on real friendship, in a new campaign for Dr. Oetker
Romanian integrated agency Mercury360 signs the communication campaign for the launch of 2 new hot chocolate assortments from Dr. Oetker: Ciocco Latte Rum and Ciocco Latte hazelnuts. The integrated communication […]
V+O Romania will handle communication for ABN Systems’ telecom products portfolio
ABN Systems, provider of telecom equipments and mobile communication solutions, appointed Romanian V+O Comunication to handle the integrated communication for all the products in company’s portfolio, respectively the corporate communication. […]
UPDATED: BrandTailors rebranded Peak, product from Interstar Chim’s portfolio
(adds info about actions following the rebranding) BrandTailors, brand strategy and design company – rebranded Peak, product from Interstar Chim’s portfolio, after it started handling the account at the end […]
Romanian Business Magazin presents the new 100 Young Top Managers generation
Romanian Business Magazin will appear on the market on Monday, May 30th, along with the 6th edition of the 100 Young Managers Top, the only publication in Romania that unveils […]
Ibalgin Rapid – a launch campaign signed by Ogilvy Praga, Ogilvy Bucharest and Free Communication Bucharest
Ogilvy Praga, Ogilvy Bucharest and Free Communication Bucharest are working together for the launching campaign of a new Sanofi Avensis product, Ibalgin Rapid. The campaign will have a rate card […]