Tag: programmatic trading
#ICEEfest 2015 – the agenda & 9 more days to go
This year’s edition of ICEEfest 2015 will start in nine days and the organizers are prepared: they compressed, in 2 days, over 60 hours of presentations and gathered together, in total, over 80 exerts who will […]
Romanian MediaCafe becomes ChargeAds, consolidates its local operations
MediaCafe rebranded in ChargeAds on the Romanian market, consolidating its operations within one of the most important providers of Programmatic Trading in Europa Consolidating its local operations under the new brand, Mediacafe asimilates the Yahoo! partnership in […]
Romanian Transmedia Audit Bureau and TailWind, together for a special edition of Media Research Day
The importance of data on digital media consumers, online sales automation phenomena and new data related to Internet’s usage in rural areas are just a few of the subjects to […]
@IABEurope: European Programmatic Market – Euro 2.1BN in 2013
IAB Europe announced, during its panel at dmexco 2014, that it joined forces with IHS Technology to size the programmatic market at a European level. This initiative came as IAB recognizes the […]
Tailwind study: Major trends and changes of programmatic ad buying and selling process within Central Europe
TailWind, programmatic trading and ad-tech solution specialized company part of TDG, announced the results of its first study on CEEMEA programmatic trading status. The research, made together with AppNexus, offers an […]
ThinkDigital launched its programmatic trading service for publishers and advertisers
ThinkDigital, one of the major players in digital advertising in CEE and South-Eastern Europe, announced the launched of its offer of trading and real time bidding, as part of an […]