Tag: publishers
impact.com acquires Pressboard, providing publishers with a best-in-class platform for branded content as digital advertising is deprioritised
impact.com, the world’s leading partnership management platform driving partnerships for more than 2,000 brands, today announced that the company has acquired Pressboard, the premier analytics and reporting platform for branded […]
Brand Metrics expands in UK, hires Sumran Kaul and Dhruv Roy
Swedish tech Brand Metrics, which works with publishers to demonstrate the effectiveness of digital advertising, has announced the expansion of its London team following enormous growth over the past 12 […]
Picnic Launches Studio and Scoops Best New Supply Side Product or Service at The Wires Global
Picnic, the Social Display Ad Marketplace, is putting the power of its premium social-style advertising directly in the hands of publishers with the launch of its self-service Picnic Studio tool, […]
Trade House Media integrates with The Media Trust to protect publishers
Trade House Media, the leading managed ad solution provider announce that they have partnered with The Media Trust to ensure a clean supply chain and to protect the valued users […]
Avandor: Brands can now work together for better results in digital
Avandor Consumer Profiling created for the clients of its Data Management platform a new functionality which allows brands and publishers to share selectively the access to their own data from the […]
Romanian MediaCafe becomes ChargeAds, consolidates its local operations
MediaCafe rebranded in ChargeAds on the Romanian market, consolidating its operations within one of the most important providers of Programmatic Trading in Europa Consolidating its local operations under the new brand, Mediacafe asimilates the Yahoo! partnership in […]
Lucian Romascanu, appointed Country Manager for Romania at TailWind
TailWind, Think Digital Group’s Programmatic Trading and Ad-Tech Solutions specialized company, expands its operations in Romania and appoints Lucian Romascanu to be its Country Manager. Lucian Romascanu, a graduate of ASE Bucharest which holds […]
UPDATE: IAB Romania to hold IAB Forum on September 29th
UPDATED: (adds info on the speakers and the statement of IAB Romania’s MD) IAB Romania organizes a new edition of its forum, with IAB Forum event scheduled to take lace on […]
TailWind presented Project Agora at dmexco’14, together with AppNexus
Project Agora, the first automated marketplace in Southern-Eastern Europe, was the main subject presented by TailWind during dmexco’14, the biggest European digital marketing event, taking place annually in Koln, Germany. TailWind took […]
adQuota expands to Poland
Danish headquartered mobile SSP adQuota expands its Polish operation by acquiring mobile experienced entrepreneurs previously engaged in a joint venture with Adello Polska, adQuota’s biggest competitor in Poland. The enterprise will […]