Tag: Romania
Standout: Trusted blogs’ influence among readers is increasing
Romanian agency Standout made, in the end of 2014, the 4th edition of Romanian Blogs Audience Study (SABR 2015), which questioned 8,800 participants and referred to 56 blogs covering 12 […]
Zenith Romania: Romanian ad market enters an ascending trend
The start in 2014, when Romanian ad market posted a growth of 3.6% after 5 crisis years, continues with a positive evolution in the next years. The most recent Zenith […]
Media Hub Consultants becomes exclusive partner of Ebiquity in Romania and Bulgaria
Romanian-based Media Hub Consultants, a leading media audit and consulting company, announces exclusive partnership deal with Ebiquity in two key markets – Romania and Bulgaria. Ebiquity are independent marketing performance […]
MasterCard encourages card payments in a campaign offering city-breaks to Paris
MasterCard started, in Romania, a campaign to encourage payments with MasterCard and Maestro cards, which runs until the end of this year under the tag line “From shopping to a Priceless city […]
MillwardBrown study: Black Friday, more and more impactfull in Romania
MillwardBrown Romania released a study related to Black Friday which shows the number of Romanians intending to buy with this occasion continues to grow. According to the study, 63% Romanians aged […]
Romanian ad market in 2014, compared to 2008 – study
AdMarket 2014 vs 2008 / ATL from IQads
Italian Mengotti Group communicates in Romania with Amalia Nastase and Amalia Nastase Communications
Amalia Nastase Communications will communicate on Romanian market for the Italian group Mengotti and will handle specific PR and media relations activities, but also activities related to event managament and brand […]
MCCANNPR Romania Rebrands with Storience
Storience helped MCCANNPR Romania, leading PR agency on Romanian market, to rebrand in order to highlight its new, content-centric business model. The process included the development of a new brand […]
Gemius eCommerce :Romanians – how they shop online and which are the favorite e-shops
Gemius made, in August 2014, the eCommerce 2014 study, which aims to identify the usage preferences of Romanian internet users when it comes of online commerce. The study analyzed Romanians’ buying […]
Felix Baumgartner spoke with Romanians for the first time, at Enlightening 3.0 Business Odyssey
Marketing Insiders Group closed the leadership event Enlightening 3.0 – “Business Odyssey” edition, with Felix Baumgartner and an out-of-the-box press conference organized in Bucharest on October 24th. Felix Baumgartner‘s presence in Romania was […]