Tag: strategy
Saatchi & Saatchi Romania launched Armonia water brand
Saatchi & Saatchi Romania launched the Armonia water brand, the first water brand in Romania targeting consumers actively interested in regaining their physical and spiritual balance. On a busy bottled water market, […]
Monica Radulescu: In digital, everything is still new and we are free to make our ideas happen
Monica Radulescu gave us an insight look on social media, digital and client’s attitude towards digital from her position as Head of Digital & Strategy Planner CohnandJansen JWT. AdHugger: So far, what […]
Tuio communicates on Instagram for Sephora Romania
Cosmetics retailer Sephora launched, starting March, an Instagram account for its Romanian branch. Tuio is the agency that develop and will implement the social media strategy for the mentioned platform. […]
Co:lab 24 aims to help Romanian NGOs with communication strategies and proper branding
A Romanian initiative, Co:lab 24 is a 24 hrs marathon reuniting specialists from different sectors eager to use their abilities and competencies to contribute to a radical change of image […]
180 hires Mike Harris as Global Chief Strategy Officer, continues global business growth for 2015
Agency vet Mike Harris joins ad agency 180 this week in the newly created position of Global Chief Strategy Officer. The hire comes after two years of accelerated revenue and staffing […]
MarkDay ’14: Culture, an element to consider when tailoring online marketing strategies
Andre Alpar, founder of German SEO and digital marketing agency AKM3, will be present at the second edition of MarkDay as speaker and will explore, in his workshop, the future of […]
Romanian retailer Altex appointed a new marketing director
Romanin electro-IT retailer Altex expanded its management team with the appointment of Cristina Costachescu as its new Marketing Director. Cristina Costachescu took over the job starting September 1st and has the mission […]
Publicis Romania continues its team consolidation. Raluca Iacob takes over as Strategy Director
Publicis Romania continues to consolidate its team and, after announcing its new Chief Creative Director last week, it’s now the turn of the strategy department to have a new director, namely […]
GAV recruited Arina Udup as its new Digital Strategist
Romanian independent agency GAV expanded its online competencies by recruiting Arinei Udup as its new Digital Strategist. With 6 years of experience in digital, accumulated as part of Webstyler and Hyperactive teams, Arina consolidates the […]