Tag: survey
KPMG Enterprise European Family Business Barometer: Europe’s family businesses get ready to hand control to next generation
Leaders of family businesses in Europe remain positive about the future, while innovation and the war for talent are among the main challenges and priorities of their leaders, according to […]
Channel Factory reveals results of brand suitability survey
Channel Factory, the world leader in YouTube brand suitability and ad performance, today announced the results from their recent Brand Suitability Survey. The survey sample included brands from US and […]
WARC launches Toolkit 2018
WARC, the global marketing intelligence service, has today released Toolkit 2018, an annual guide to key trends and challenges that marketers around the world will be faced with in the […]
Omobono research: Good leadership and feeling valued makes business marketers happier than more money
New research by Omobono, digital agency for business brands, revealed what drives happiness among B2B marketers, with the most important factor being good leadership or management, with 60% of respondents […]
Partial results BR2011: Over Euro 415,000 invested in blog campaigns in Romania
Costin Cocioaba, owner of Refresh.ro blog, made public today, during Social Media Summit Bucharest (organized by Biz Magazine), the partial results of Romanian Blogosphere 2011 (BR11) survey. According to the […]
Deloitte survey: Companies should be measured by their societal purpose
At the World Economic Forum 2012, Deloitte Touche Tohmatsu Limited (DTTL) will share the results of a global survey exploring business leaders’ attitudes on the purpose, impact, and leadership of […]
Ketchum Pleon to be exclusive research partner and sponsor of European Communication Monitor survery
The European Public Relations Education and Research Association(EUPRERA) and Ketchum Pleon announced they entered an agreement that sees Ketchum Pleon becoming an exclusive research partner and sponsor of the European […]
Another year of planning – The Planner Survey 2011
A new edition of The Planner Survey, the 7th, was just released. This year, the survey included 2113 completed questionnaires, coming from 909 planners from USA and from 1,204 from […]
2/3 Americans will watch Super Bowl, 60% are waiting for the ads
Around 70% of the Americans will watch Super Bowl this year, most of them together with the family and friends, according to a Harris Poll realized by Harris Interactive. When […]
Sexy ads don’t go well with Americans – study
Although sex sells and advertising industry probed that more than once, a recent study made by AdWeek and Harris poll showed that more than half of Americans (56%) say they […]