Tag: sustainability
Mihai Mija: I help co-create activations and experiences that resonate authentically with the audience while also driving real results for the brand
He is the founder and Brand Partnership Director of the Colorcodes agency. With 16 years of experience in the field of events, Mihai Mija is a curator and facilitator of […]
Top International Creative Professionals Announced as Jury for Conero Film + ADV 2024
Conero Film + ADV (CFA) unveiled the panel of judges for 2024 edition. The jury will be led by a lineup of industry experts, each bringing their unique perspectives and […]
WOO’s Tom Goddard calls on OOH industry to speed up its initiatives on sustainability
World Out of Home Organization President Tom Goddard has called on the US Out of Home industry to speed up its progress towards becoming more sustainable. Speaking at the annual […]
McDonald’s has HugBins in Romania
Premier Restaurants Romania, which operates McDonald’s restaurants in the country, launched a new eco and sustainability initiative in order to educate and encourage clients to recicle the used packaging. HugBins […]
InvestEU: EIF and Merkur join forces to mobilise up to DKK 160 million in new lending to foster sustainability
Merkur Andelskasse and the European Investment Fund (EIF) have signed a guarantee agreement under the new InvestEU programme, which will make up to DKK 160 million (€21.5 million) available in new financing in […]
Ekaterina Bazhanova: It’s important to make sure that our artists are financially sustainable
Ekaterina Bazhanova is one of the best independent artist managers in Russia. Her experience varies from TV-show production to artist management and being in entertainment industry for more than 10 […]
Irina Manole (Oxygen): „Consumers, partners and employees are increasingly asking for information about the companies’ sustainable practices”
Oxygen is the first integrated communications agency in Romania to offset its carbon footprint and become carbon-neutral. The agency also launches a new department providing companies strategic consulting and communication […]
Accenture report: Sustainable Technology Strategy Critical for Achieving Business Growth and ESG Performance
As businesses set more ambitious environmental, social and governance (ESG) goals, their sustainability and technology strategies need to become more tightly aligned to gain competitive advantage, financial value and a […]
Nudgestock, the World’s Biggest Behavioural Science Festival, Streams Live on June 10th
Nudgestock, the world’s biggest behavioral science festival, now in its tenth year, has announced it will be streaming live on June 10th. The event organized by Ogilvy UK and hosted […]
Arctic’s Forgotten campaign promotes a sustainable attitude towards clothes
Romanian home appliances market leader Arctic launched „Forgotten” campaign in Romania, aiming to encourage consumers to have a sustainable approach towards clothes. Arctic’s campaign is intended to inspire Romanians to […]