Tag: trends
Romania: PR & Communication Summit to assess sector’s priorities in 2021
After a year of adaptation, resilience and reinvention, PR industry entered a year during which it will establish its priorities and reinvent strategies. PR & Communication Summit, the biggest Romanian […]
Colliers: 2021 is expected to be a year of recovery, but the pandemic will still have a great influence
2021 is expected to be a year of recovery, but many uncertainties remain, like those related to the vaccines’ ability to return everyday life back to normal or to potential […]
Shutterstock released 2021 Creative Trends Report
Shutterstock released 2021 Creative Trends Report, a data-driven report predicts the 10 key graphic, photography, footage and music trends based on billions of customer searches that will define creativity and […]
Grayling predictions: 5 main trends in marketing and communication in 2020
An international team within Grayling, made of specialists in communication, strategy and creative, identified the main 5 trends that will help brands, companies and organizations to differentiate themselves within marketing […]
Achim Rietze (Google ZOO): “The best EFFIE cases were simple in their storytelling and powerful in tying back the results to the objectives”
In 2001 Achim Rietze started his career at Y&R, before joining Jung von Matt in 2006. According to the ‘Big One’ the ‘most-awarded creative agency across all media and the […]
Cristiana Dima (Media Zoom): “I would also like that companies would implement more and more experiential marketing activities”
Media Zoom is a full-service advertising agency from Constanta, with a wide range of expertise, including creative, design, brand strategy, communication strategy and more. AdHugger met with Cristiana Dima, owner […]
Murat Kalafat (Criteo): “Personalization is a key driver for better user experience”
Murat Kalafat is the Managing Director Turkey and Eastern Europe at Criteo. In this position, he oversees all the existing and new business of Criteo in Turkey and Eastern Europe. […]
Zélia Sakhi on future thinking, kindness and the new breed of creative
Zélia Sakhi is a public speaker and global creative awards juror, including Cannes Lions and Dubai Lynx. With a professional background in France and UK she relocated few years ago […]
WARC launches Toolkit 2018
WARC, the global marketing intelligence service, has today released Toolkit 2018, an annual guide to key trends and challenges that marketers around the world will be faced with in the […]
WARC: TV takes almost two-thirds of successful big-budget ad campaigns
WARC, the international authority on advertising and media effectiveness, has released its first monthly Global Ad Trends Report digesting the latest insights and evidenced thinking from the worldwide advertising industry. Data […]