Tag: value
GPeC: Romanian e-commerce surpassed €1.4BN in 2015
According to the main Romanian e-commerce players estimations as well as the estimations of the Romanian e-commerce market authority GPeC, the total value of Romanian online retail has grown from €1.1BN in […]
Jeremy Hine: “The leaders’ own passion and enthusiasm for the business should cascade right down through the organization”
AdH: How important do you think that still are the trainings in today’s advertising world? (Do you still send people to festivals such as Cannes, Portoroz, etc, Do you offer […]
ROADS:7% increase for Romanian online ad market in 2014
According to the most recent edition of ROADS, study made by IAB Romania and PwC Romania for the 8th year in a row, the online advertising market in Romania reached, in 2014, to […]
GPeC data: Romanian e-commerce value reached over Euro 1BN in 2014
Romanian online retail market exceeded, last year, Euro 1BN, close to double compared to 2013, when its value was of Euro 600M. The value is based on estimations made by the […]
@IABEurope: European Programmatic Market – Euro 2.1BN in 2013
IAB Europe announced, during its panel at dmexco 2014, that it joined forces with IHS Technology to size the programmatic market at a European level. This initiative came as IAB recognizes the […]
ROADS: Romanian online ad market, up 15% in 2013, to Euro 25.74M
Romanian online advertising market increased 15% in 2013, with the value reported by the participants to the study being of RON 112.9M (Aprox Euro 25.74M), as the most recent edition […]
Nivea tops the cosmetic brands with highest advertising volume in Romania
Nivea dominates the top of cosmetics / personal care brands in Romania in terms of advertising volume, with 15,872 ads that run between January 1st – April 30th 2014, worth EUR 26,88M at rate […]
Mobile operators and their ad campaigns in Romania in H1 2013
Orange, Vodafone and Cosmote, the main players on Romanian mobile telephony market, are among the advertisers investing the biggest budgets and having the highest ad volumes in H1 2013 . […]
Romanian e-payments processed via Romcard – Euro 220M and 4.1M transactions
E-commerce with online payments via Romcard, the main payment gateway in Romania, increased by 38% in 2012, to Euro 220M and 4.1M transactions. From this, PayU processed transactions with a […]
Romanian Online Advertising Market in S1 2012: RON 46.6M
The value of Romanian online advertising market in S1 2012 is RON 46.6M, according to ROADS, presented, at IAB Forum Romania, by Ruxandra Bandila, Marketing & Business Development Manager PWC Romania. […]