Tag: WPP
GroupM (WPP) foresees a 3,5% hike in advertising spending in 2010
GroupM, part of WPP, estimates that worldwide advertising activity is improving and foresees an increase of 3,5% of revenues this year, to $451 billion in worldwide advertising revenue. For 2011, […]
A former HSBC director, to head Y&R Brands
WPP hired Peter Stringham, former Global Marketing Director HSBC, as Chief Executive of Young & Rubicam network. Stringham was previously North America Chief Executive at Y&R New York. HSBC is […]